With Waymark's AI, Spectrum Reach AE’s could create compelling commercials by themselves in minutes and show
up ready to “wow” customers at every meeting.
Waymark’s platform took almost no training, so there was no painful onboarding or “change management.” Spectrum Reach's innovative staff and customers rapidly adopted it to scale video production and reduce the cost of on-air advertising.
Spectrum Reach creative standards meant that the team couldn't settle for generic. Waymark's exclusive creative
elements helped them continue to raise the bar. Waymark helped Spectrum Reach offer videos that inspired and engaged from the get-go.
In 2022, Spectrum Reach’s team leveraged Waymark’s AI to generate fast and affordable content for clients at a rate of 200 videos every week.
SMB campaigns enabled
In 2022, Spectrum Reach’s partners ran over $11,000,000 in ad campaigns made possible by AI-generated video creative.
Total completed projects
Spectrum Reach and its clients used
Waymark’s AI to boost operations across the board, producing over 4,000 rendered commercial projects.
Average production time saved
With Waymark, video production that typically took four or more hours was cut down to an average of 15 minutes for a complete, ready-to-air spot. This meant time and money saved for both Spectrum Reach and their SMB partners.
VP of Production & Creative Services